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See Roundtable Descriptions
Bank I: Monday, June 9
10:45 a.m. – Noon
Multiculturalism & Diversity: Unleashing the Power of Diverse Customers, Distributors, Employees & Suppliers
Gain a greater understanding of how diversity within your company’s constituencies can affect your bottom line. Key take-aways will include:
- Reinvigorating your business through diversity
- Various motivators that drive your audiences
- The financial power your company can gain when it taps into diversity
Speaker:
Miriam Muley, President, The 85 Percent Niche
From Local to Global, From one Generation to the Next
Learn how to brand your company for all markets and all generations, without critical elements getting lost in translation. Our presenters will discuss key points including:
- Key areas of risk in global expansion
- Global compensation approaches that work
- Tips for successful transition planning
Speaker:
Janine Belmont, Vice President, Yanbal International
Making Great Presentations
Learn how to speak to a crowd and receive your desired response from them! You’ll learn:
- The critical skills necessary for great public speaking
- Effective use of audio/visual aids
- Pushing through stage-fright to deliver powerful presentations
Speaker:
Tony Jeary, Strategic Facilitator, Momentum Media
Ensuring your IT & Strategic Plans Work Together
Learn how to smoothly implement new technology to increase sales and drive distributor activities. Attendees will gain important insights about:
- Tips for creating a cohesive team approach to technology
- Systems you can implement to drive your business, not simply support it
- Leveraging new technology within corporate branding programs
Speakers:
Sebastian Leonardi, Senior Vice President, Integrated Management Services, Inc.
Johnny McIntosh, President, Southern Living At HOME
Sign Them, Train Them & Move Them Up
Explore how your salesforce’s management of new recruits during their first weeks in the business will keep your company’s leadership ranks growing. Information provided will include:
- The #1 activity that produces more recruits
- Five questions everyone needs to ask before signing a new recruit
- Three action steps every new recruit needs to be given at the interview
- Developing a Fast Start System that stimulates sales and sponsoring
- Getting more recruits to earn your company’s Fast Start prizes
Speakers:
Cindy Juncaj, President, Demarle At Home
Karen Phelps, Professional Speaker & President, Phelps Positive Performance Inc.
Make It or Break It: How Successful Companies Overcome Missteps
Learn from our panelists the basic elements for industry success and failure. Important take-aways will include:
- How to use your mission to drive sales
- Effective product and inventory planning
- Cashflow tips every company needs to be successful
Speakers:
Gail DeGiulio, Chief Executive Officer, SimplyFun, LLC
Alan Luce, President, Luce & Associates
Bank II: Tuesday, June 10
9:00 a.m. – 10:15 a.m.
Increasing Productivity in the Field
How can you keep your salesforce motivated to sell? Learn how during this session. Key takeaways will include:
- How to turn any field activity into sales for your company
- Tips to increase involvement and generate activity
- Tools to help even your shyest consultant build relationships and drive productivity
Speakers:
Rudy Revak, President & CEO, Symmetry Corp.
Mark Wilson, Executive Vice President, Customer Relations, USANA Health Sciences, Inc.
Changing a Compensation Plan – Why, When and How?
How do you know when it’s time to switch compensation plans? We’ll focus on this important issue, covering subjects such as:
- Essential steps for a successful change
- Anticipating and managing risk
- Gaining support from the field
Speaker:
Paula Antonini, Global Director, Development, The Body Shop at Home
Dan Jensen, Compensation Plan Specialist, Dan Jensen Consulting
Ann Johnson, COO, Cookie Lee, Inc.
Ron Williams, CEO & Co-Founder, EverGreen International
E-Learning At Its Best, Even on a Budget
Learn how to create an e-learning program that will drive sales for your organization. Critical insights will include:
- Five components of a successful e-learning program
- First steps to take for implementation
- Five practical tactics to use when kicking off your program
- Low-cost e-learning options
Speakers:
Barbara Burlingame, Director, Global Sales Training, Avon Products, Inc.
Debbie Zetik, Account Strategy Manager, Via Training
Leadership as the Ultimate Competitive Advantage
Negative mindsets will hold your company back from success. Learn how to change mental presets to drive profits up. Session leaders will discuss:
- Using leadership behavior to drive growth
- Shifting the focus from problems to possibilities
- Adjusting conscious and subconscious behaviors to drive sales
Speakers:
Dr. Sue Morter, Master Practitioner, Bio-Energetic Synchronization Technique
Ian Percy, Organizational Psychologist
National Salesforce Survey Showcase/Preview
Drive up sales, recruitment and retention by taking into account industry-wide salesforce metrics when making strategic decisions. Our panel will provide attendees with a preview of:
- Demographics, start-up costs and income averages for active reps nation-wide who are building businesses
- Selling and sponsorship success rates, and most successful tools and methods
- Salesforce attitudes, providing insights to maximize recruiting, retention and retailing
Speakers:
Rob Barnes, CEO, Sensaria Natural Bodycare, Inc.
Paul Caracciolo, Vice President, Hiner Partners
Linda Holloway, Manager, Marketing Research, Amway Corp.
Corporate Social Responsibility
Take a closer look at responsible and effective operations that will drive your company’s brand awareness and sales. During this session, you’ll learn:
- Why corporate social responsibility matters to your customers and to your bottom line
- Leveraging your CSR initiatives to create broader awareness of your brand and drive customers to your company
- Resources the Direct Selling Education Foundation can provide your company as you develop your program
Speaker:
Keith Darcy, Executive Director, Ethics & Compliance Officer Association
Linda Golodner, President Emeritus, National Consumers League
Susan Heaney, Director, Corporate Responsibility, Avon Products, Inc.
Bank III: Tuesday, June 10
10:30 a.m. – 11:45 a.m.
Excelling Through Founding Fundamentals
“Walking the talk” and enforcing founding principles can increase major metrics for your company. Find out how, including:
- How to drive sales through a clear mission your customers will understand and want to support
- Using those principles to inspire prospects to adopt your company’s goals
- Retaining your field by making the company’s vision part of their businesses and lives
Speaker:
Lisa J. Brandau, Executive Vice President, AtHome America, Inc.
Sales & Recruiting
Get clued in on the “female” question and how it factors into increasing sales and recruiting. You’ll gain key insights on:
- How “self-talk” affects key metrics
- Recruiting from gratitude, not fear
- Transforming how women handle rejection
- Cycles of change and their impact on the field
Speakers:
Janet Cronstedt, Senior Vice President, Field Support & Development, Take Shape for Life, Inc.— Medifast
Kathleen Earle, Executive Director, West Area, Field Training, Avon Products, Inc.
Katherine Glover, President, INTI Publishing
Bob Henry, Chairman & CEO, Arbonne International
Pat Pearson, MSSW, Author & Speaker, Pat Pearson
Government Relations Developments & FTC Proposed Business Opportunity Rule Update
Hear about recent legislative developments that can affect your company’s bottom line. Learn how, and ways to keep them from affecting sales. This session will impart information on:
- Steps your company should take now to remain in compliance with the FTC rules
- Information your company should communicate to its constituencies about government relations
- Expectations for future legislative and regulatory actions and ways your company can protect itself
Speakers:
Deanna Conn, Partner, Quarles & Brady, LLP
Adolfo Franco, Vice President, Global Regulatory Affairs, Direct Selling Association
Michael Lunceford, Senior Vice President, Government Relations, Mary Kay Inc.
Joseph Mariano, Executive Vice President, Secretary and Legal Counsel, Direct Selling Association
Josephine Mills, Executive Director, Global Government Affairs, Avon Products, Inc.
Using Generational Differences to Your Advantage
Your company will not succeed if you treat all generations identically. Gain fresh insights into the differences between each generation, including:
- Each generation’s most important priorities and leveraging them to your company’s advantage
- Techniques for effective communications with each audience
- The impact accounting for these differences will have on your company’s key metrics
Speakers:
Sarah Baker Andrus, Director, Academic Programs, CUTCO/Vector Marketing Corporation
Daniel Moore, President, The Southwestern Company
Customer Service: From Cost Center to Competitive Advantage
Transform your customer service organization into a key driver of growth within your salesforce. You’ll hear more about specific, proven strategies that will produce results, including:
- Three activities that will produce loyalty
- Five practices that will turn your customer service into a profit center
- Eight competencies you should expect from your customer service organization
Speakers:
Richard Razgaitis, President, North America, Univera Lifesciences
Alisha Saldivar, Director of Distributor Services, Oxyfresh.com
Terrel Transtrum, President, ServiceQuest
Go International the Right Way
Entering global markets incorrectly can mean lost sales and the possibility of running afoul of the law. Find out how to do it the right way during this session. Attendees will learn:
- Pros and cons for entering current international “hot spots”
- Getting expert staff on board to help your company expand
- Resources on the ground that will save your company time and money
Speakers:
Richard Berry, Director, The Direct Selling Association Ltd.
Robert Watson, General Manager, Yanbal International
ROUNDTABLE DISCUSSIONS:
Tuesday, June 10, 3:45 p.m. – 5:00 p.m.
Sit across the table from peers who have the solutions to the issues you are facing. Ask questions, get answers and learn something that will help your company achieve success.
Roundtables available include:
Salesforce Development – Party Plan Companies
Topic leaders will spearhead discussions that correlate to the various salesforce development issues your company confronts including:
- Training programs—from development to launch to evaluation
- Communications tools such as online tools, audio, video, Web casting and live events
- Training kits
- Trends in incentive and meeting planning
Salesforce Development – Person-to-Person Companies
Topic leaders will spearhead discussions that correlate to the various salesforce development issues your company confronts including:
- Training programs—from development to launch to evaluation
- Communications tools such as online tools, audio, video, Web casting and live events
- Training kits
- Trends in incentive and meeting planning
Regulatory Round-Up
Explore the legal realm with other non-lawyer direct selling executives. Discuss topics including:
- The FTC’s Proposed Business Opportunity Rule
- Independent contractor challenges
- Door-to-door and “Do Not Knock” legislation
Communications/Marketing
Table topics will focus on such critical subjects as:
- Corporate branding
- Co-marketing
- Product launches
- Communications tools
- Working with the media
CEO - Privately Held
CEOs, this panel is for you! Talk with other top executives about your issues, including:
- Industry trends and strategic initiatives coming down the pike
- Planning for your company’s next generation of leaders
- Solutions for marketplace challenges that will most affect your company in the near future
CEO – Publicly Held
CEOs, this panel is for you! Talk with other top executives about your issues, including:
- Industry trends and strategic initiatives coming down the pike
- Planning for your company’s next generation of leaders
- Market-specific issues such as short sellers, reporting requirements, and the effects of government action on your bottom line
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