DSA's Growth & Outlook Survey
The purpose of DSA’s Annual Growth & Outlook Survey is to determine the current size and scope of the direct selling industry in the US. It also provides direct selling companies important operating benchmarks to help them measure their effectiveness in the marketplace.
Who Can Participate
All direct selling companies (i.e., direct sales, network marketing, multilevel marketing, etc.) are eligible to participate whether or not they are a member of the Direct Selling Association.
DSA conducts its annual Growth & Outlook Survey from March through May each year and the results report package is provided free to all participating companies in July.
Return on Your Investment
Each company that submits a substantially complete survey questionnaire by the deadline will be provided a free copy of the 40-page report derived from the survey.
The report contains a prepared PowerPoint presentation that any company can adapt to meet its communications needs.
In addition, each report also includes a two-page worksheet, which participants can use to compare their responses against industry norms.
How to Participate
Companies may complete the current/most recent survey questionnaire online for immediate, confidential transmission to Nathan Associates, the economic consulting firm DSA retains to tabulate and report results. Survey results are reported in the aggregate only and no individual company responses will be available to anyone except the research firm. Individual company responses are destroyed once the data is captured.
If you failed to participate in the most recent Growth & Outlook Survey and would like to respond now, please use the link below where you will find the questionnaire still available to you. Once your company’s participation is confirmed, you will be eligible to receive your free results report.
Report Availability to Nonparticipants
If you elect not to participate in the survey, you may be able to purchase the results report package one year following its release to participating firms.
Visit the DSA Store to purchase the current edition or past editions of the Growth & Outlook Survey Report.
Suggest a New Question for DSA's Annual Growth & Outlook Survey Questionnaire
What is it you’d like to know that you don’t see in current reports? To better serve you, this is your opportunity to make input regarding additional questions you would like to see included in upcoming research. Please complete and submit the response form.