Direct Selling Association Announces 2017 DSA Awards Winners

June 7, 2017

(Orlando, Fla.) – The Direct Selling Association (DSA) last night announced the recipients of its prestigious 2017 DSA Awards during the 2017 Annual Meeting Awards Gala.

Honoring the best of direct selling, the DSA Awards recognize DSA member companies for programs that have empowered independent direct sellers and fueled business processes. The 2017 category award winners are:


Excellence in Salesforce Development Award: Scentsy, Inc.


Marketing and Sales Campaign Award: New Avon LLC

Ruby Ribon

Product Innovation Award: Ruby Ribbon, Inc.

One Hope

Rising Star Award: via ONEHOPE

Pampered Chef

Technology Innovation Award: Pampered Chef

Damsel in Defense

Vision for Tomorrow Award: Damsel in Defense

 Momentum Factor

Partnership Award: Momentum Factor


“DSA congratulates all our 2017 DSA Awards winners for their outstanding accomplishments and contributions to direct selling,” said DSA President Joseph N. Mariano. “These programs are incredible examples of the vitality, creativity, and innovation that propel our industry forward, every day.”

DSA also congratulates the sub-category winners, who were recognized earlier in the day. The list of sub-category award winners can be found here. More information about the DSA Awards can be found here.

About the Direct Selling Association

The Direct Selling Association (DSA) is the national trade association for companies that offer entrepreneurial opportunities to independent sellers to market and sell products and services, typically outside of a fixed retail establishment. More than 20 million Americans are involved in direct selling in every state, congressional district, and community in the United States. For more information, visit

  • Home Page

I have additional questions, who can I contact?

You may contact Adolfo Franco, Executive Vice President.