Wednesday December 05, 2012
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08:00 am
- 06:00 pm
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Smart Start Seminar
- Marineland 1
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08:00 am
- 08:00 pm
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DSA Registration Open
- Palos Verdes Pre-Function West
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04:00 pm
- 06:00 pm
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CEO Council Roundtable Discussion <i>(Direct Selling Executives Only)</i>
- Abalone Cove
- This council meeting will provide those who attend an ideal opportunity to learn from other Presidents and CEOs in the room, and experience the peer-to-peer dialogue and sharing that makes direct selling special and unique.
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06:00 pm
- 08:00 pm
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Hollywood Glam Reception featuring DSA's Media Awards
- Palos Verdes 1, 2, 3
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Thursday December 06, 2012
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07:00 am
- 06:00 pm
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DSA Registration, Cyber Cafe & Charging Station Open
- Palos Verdes Pre-Function West
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08:00 am
- 09:00 am
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Continental Breakfast
- Palos Verdes 1, 2, 3
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09:00 am
- 10:15 am
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General Session I Featuring Kelly McDonald
- Palos Verdes 4, 5
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Ms. Kelly McDonald
President
McDonald Marketing
Biography
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10:30 am
- 11:30 am
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Workshops, Bank I - Crashing the Direct Sales Chasm: Integrating PR Across the Enterprise
- Palos Verdes 8
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Ms. Kim Sater
Director, US Consumer Marketing
Biography
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Ms. Bobbie Wasserman
Managing Director
Wave2 Alliances, Inc.
Biography
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Workshops, Bank I - New Approaches to Online Training
- Palos Verdes 4, 5
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Mr. Jonathan Ducos
Development Lead
Biography
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Mr. Buck McMurray
President, Americas
Nu Skin Enterprises
Biography
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Workshops, Bank I - Why Direct Sellers Need Mobile
- Palos Verdes 6, 7
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Mr. Lionel Carrasco
CEO
Leapfactor, Inc.
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Mr. Konrad Mayr
Special Advisor
Sabika, Inc.
Biography
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11:30 am
- 01:00 pm
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Lunch & Presentation Featuring J. Walker Smith & Anne Aldrich
- Palos Verdes 4, 5
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Mr. J. Walker Smith
Executive Chairman
The Futures Company
Biography
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Ms. Anne Aldrich
Partner
Artemis Strategy Group
Biography
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01:00 pm
- 02:00 pm
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Workshops, Bank II - Building Buzz & Crafting Connection
- Palos Verdes 4, 5
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Mr. John Curtis
Executive Vice President, Scentsy Fragrance
Biography
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Workshops, Bank II - How to Media Train Your Field
- Palos Verdes 8
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Ms. Kathrina McAfee
Manager, Strategic Communications
Biography
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Workshops, Bank II - Partnering with Field Leaders to Amplify Results Through Social Media
- Palos Verdes 6, 7
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Xanthie Drankus
Senior Director of Marketing
Ruby Ribbon, Inc.
Biography
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Ms. Elana Schuldt
Director, Digital Marketing
Biography
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02:15 pm
- 03:15 pm
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Workshops, Bank III - Bursting the Bubble
- Palos Verdes 6, 7
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Michel Bayan
Data/Analytics
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Mr. Scott Nelson
Senior Director, Marketing Technology
XANGO LLC
Biography
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Workshops, Bank III - Game On!
- Palos Verdes 4, 5
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Tony Ventrice
Senior Game Designer
Badgeville
Biography
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Workshops, Bank III - Using Avatars & Virtual Worlds to Capture Gen Y
- Palos Verdes 8
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Michael Solomon Ph.D.
Professor of Marketing
St. Joseph's University
Biography
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Greg W. Marshall Ph.D.
Charles Harwood Professor of Marketing and Strategy
Rollins College
Biography
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03:30 pm
- 04:45 pm
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General Session II Featuring Tori Molnar
- Palos Verdes 4, 5
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Miss Tori Molnar
President
Utoria, LLC
Biography
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04:45 pm
- 06:00 pm
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DSEF Pack a Present & DSA Holiday Reception
- Palos Verdes 1, 2, 3
- Serving up hot chocolate, egg nog and your favorite holiday munchies, this wonderful reception will get you even further into the holiday spirit! Even Santa has RSVPd!
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06:00 pm
- 09:00 pm
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DSA Education Committee Meeting & Dinner <i>(Committee members only, please.)</i>
- Abalone Cove 2
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DSA/DSEF Communications Committee Dinner
- Abalone Cove 1
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Party Plan Council Dinner <i>(Direct Selling Executives Only)</i>
- White's Point
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Friday December 07, 2012
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08:00 am
- 09:00 am
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Continental Breakfast
- Palos Verdes 1, 2, 3
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08:00 am
- 12:00 pm
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DSA Registration, Cyber Cafe & Charging Station Open
- Palos Verdes Pre-Function West
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09:00 am
- 11:00 am
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General Session III Featuring Karen Post, a Marketing Leaders Panel and the Digital Media Awards Presentation
- Palos Verdes 4, 5
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Ms. Karen Post
President
Brain Tattoo Branding
Biography
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Ms. Sarah Baker Andrus
Vice President, Marketing
Biography
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Mr. Michael Neimand
Division President, Network Marketing
BODi
Biography
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Mr Kevin B. Young
Vice President Sales
Biography
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11:15 am
- 12:15 pm
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Workshops, Bank IV - Creating Community Through Content
- Palos Verdes 8
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Neely Adkins
Online Community Manager
Amway
Biography
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Ms. Anna Bryce
Manager, Corporate & Executive Communications
Amway
Biography
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Mr. Chris Koops
Online Community Manager
Amway
Biography
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Workshops, Bank IV - Game Changer
- Palos Verdes 4, 5
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David Sattler
Digital Marketing Manager
Biography
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Mr. Don Sorensen
Associate
Strategic Choice Partners, LLC
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Workshops, Bank IV - The New Breed of Communications & Marketing Leaders
- Palos Verdes 6, 7
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Mr. Mark Bain
President
upper 90 consulting
Biography
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Mr. John P. Parker
Chief Sales Officer & Regional President West
Amway
Biography
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12:15 pm
- 01:30 pm
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Lunch on the Go
- Palos Verdes 1, 2, 3
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