2016 Companies in Focus

DSA's 2016 Companies in Focus Is Sold Out!

DSA's Companies in Focus Seminar — known for taking you on site to direct-selling companies' headquarters for a close look at how they get the job done — is back!

Once a year, DSA offers the direct-selling industry a unique opportunity to get an insider’s view of some of direct selling’s leading companies. This two-day program benefits all levels of direct selling, multilevel and network marketing management, from those controlling warehouse operations to the executive management team.

At this year's seminar, attendees will meet AdvoCare and Mary Kay executives, visit company facilities, attend presentations, discuss day-to-day operating challenges and solutions and get right to the heart of what makes these renowned companies succeed!

Whether you are a member of your company’s executive management team, are in control of warehouse operations, drive salesforce development or devise corporate communications initiatives, this exclusive two-day experience will provide you with the strategic insight and operational knowledge you need to take your organization to the next level.

This is a great forum for company executives to come together to network and discuss day-to-day operating challenges, while learning from host companies, speakers and panelists. There are also exclusive opportunities to raise your profile by becoming a seminar sponsor

Attendees will enjoy:

  • Discussions on day-to-day operations
  • Study of company special events initiatives
  • Lowdown on corporate communications
  • Overview of company marketing strategies


Download the program of events.

Schedule At a Glance

Thursday, March 3  
7:30 – 10:00 a.m. Registration
8:00 – 10:00 a.m. Breakfast & opening general session
10:15 a.m. Buses depart en route to AdvoCare
11:00 a.m. – 4:00 p.m. AdvoCare tour, presentations and lunch
4:00 p.m. Buses depart en route to hotel
4:30 – 5:45 p.m. General session, featuring Kerry Brown, CMO and Pat Johnston, CSO, Stream
5:45 – 7:00 p.m. Reception
Friday, March 4  
7:00 – 8:30 a.m. Registration
7:30 – 8:45 a.m. Breakfast
8:45 a.m. Buses depart en route to Mary Kay
9:15 a.m. – 3:00 p.m. Mary Kay tour, presentations and lunch
3:00 p.m. Busses depart en route to hotel and airport



2016 Companies under focus — Dallas, Texas; March 3-4:




Thank you to our meeting sponsors!