U.S. Consumer Trends Impacting the Direct Selling Industry

Description:

Get actionable consumer data and insights that you can take back to your company. Identify emerging market opportunities, and take away recommendations that can will enable direct selling companies and the industry overall to succeed in the evolving U.S. consumer landscape. Led by international consulting firm GfK’s Senior Vice President, Eric Wagatha, the workshop will present key consumer trends and their implications for the direct selling industry including:

-Current and future shopping experience

-Employment trends & earning opportunities

-Demographic and economic landscape shifts

-Innovation & consumer lifestyle needs

-Communications, interactivity and education

This presentation will include examples, insights, and case studies directly from some of the most disruptive, high-growth companies in the U.S. (Amazon, Uber, etc…) and some of DSA’s most innovative members (such as Take Shape for Life, Isagenix, and Herbalife). You’ll also have a chance to ask questions to a panel comprised of executives from some of our industry leaders. (Eric Wagatha, GfK Consumer Life; Monica Wood, Herbalife; Jeff Kaufman, Isagenix International; Jesse Stamm, Take Shape for Life Inc-Medifast)