The Direct Selling Education
Foundation (DSEF) was founded in 1973 as DSA’s public service voice for the direct selling industry. DSEF educates key constituencies about the positive economic and social impact of direct selling. Today, DSEF is uniquely positioned to promote the value and contribution of the direct selling industry, and to overcome common misconceptions by:
As a 501c3, DSEF funds its programs entirely through voluntary contributions from DSA member companies, suppliers and individuals. To learn more about our Foundation, visit dsef.org.
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