Independent Direct Sellers Discuss Their Businesses with Lawmakers and Urge Them to Protect Their Independent Work Status during Direct Selling Association’s Capitol Hill Day

September 21, 2023


Direct sellers across the nation share their stories of entrepreneurial success and voice concerns about legislative challenges and regulatory threats

(WASHINGTON, DC) – The Direct Selling Association, the national trade association for direct selling companies, hosted its annual Direct Selling Day on Capitol Hill for independent direct sellers throughout the United States.

More than 75 direct sellers and executives representing 12 DSA member companies met with 60 Members of Congress to discuss the direct selling channel as a low-risk path to entrepreneurship and emphasize the importance of legislative protections for independent workers and how other regulations impact the business.

“Each year, DSA provides the opportunity for member company executives and independent direct sellers to meet with their elected officials and share their stories and how what happens in Washington, DC impacts their businesses all over the United States,” said Joseph N. Mariano, DSA President and Chief Executive Officer. “There are no better advocates for the value of direct selling to entrepreneurs in all 50 states than these independent workers.”


For more than a century, the U.S. Direct Selling Association (DSA) has served as the national trade association for companies that offer entrepreneurial opportunities to independent sellers to market and sell products and services, typically outside of a fixed retail establishment. In 2022, direct selling took place across the United States, generating $40.5 billion in retail sales and 6.7 million entrepreneurs in the U.S. sold products or services through the direct selling channel, providing a personalized buying experience for 40 million customers.

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I have additional questions, who can I contact?

You may contact Adolfo Franco, Executive Vice President.